"Influencers" Are essentially like Really sour candy, it has layers tantalizing content. A lot of it is praying on your insecurities & desires, so you can associate based on desire alone. Past that is a lot of possible manipulative play on words, focus on grabbing your attention but always leaving you wanting more. Usually, not many make it to the core. They do not provide honest content. People tend to give up & or give in. It is not to say influencers are deceivers, but they advertise in the art of deceit for gain.